The America’s Cup

BCN Sotamar: a marine ecosystem restoration project selected by the America's Cup

Our team visited the Barcelona Aquarium to learn more about the proposal chosen by the America’s Cup and led by the BCN Port Innovation Foundation. The initiative featured a replica of the trophy inside the main fish tank.

The visit included a press conference on the new reefs made by 3D printing to promote the proliferation of species, described as “luxury houses” for fish. Our team also had the experience of recording at the Barcelona Aquarium, an unusual and special place.

La Boqueria's bars and restaurants launch America's Cup menus

La Boqueria market, one of the city's iconic landmarks for tourists, took the opportunity to add itself to the America’s Cup by launching exclusive menus during the event.

Our team had the chance to visit different marketplaces and even taste some of the bites featured on the menus. The main challenge, aside from the tasty temptations, was recording in a very crowded, dynamic place.

High hotel occupancy during the America's Cup

The hotels along Barcelona's seafront reported an increase in reservations during the competition. Our team visited the Hotel W, one of the city's skyline icons.

There, we interviewed the hotel manager, who revealed their intentions to create a special package for the final regattas, including an exclusive fan-zone to watch the races. Actually, the interview was in the terrace in the same fan-zone, with a beautiful view of the Barcelona coast and a luxurious ambience for guests.

Barcelona builds a seafront grandstand for the America's Cup

Even the city itself transformed for the event. We filmed in one of the most popular spots in La Barceloneta, the Passeig del Trencaones, where people stood to see the ships sail. Although the races navigated next to the whole Passeig Maritim, this particular spot offered a frontline view of the ships.

The main challenge, apart from the heat and sun of outdoor shooting, was to find people to give their opinions on camera. Despite having dozens of bystanders, we had to carefully look for the true fans of the competition.